How to start your own Health, Hair or Beauty business
This 12-week online course empowers aspiring hairdressing and beauty therapy entrepreneurs to launch and grow their businesses with a modern, strategic approach. Starting with an introduction to entrepreneurship, students explore key elements of business planning, market analysis, and brand identity, laying a solid foundation for a successful startup in the beauty industry. Emphasizing real-world skills, the course covers budgeting, financial management, marketing techniques, and social media strategies, enabling students to reach and retain clients effectively.
With a focus on sustainable growth, the curriculum guides students through customer experience enhancement, legal and compliance requirements, and operational efficiency. Practical assignments each week reinforce learning, from developing a business plan to creating a marketing strategy and conducting a financial assessment. The final sessions emphasize evaluating performance through Key Performance Indicators (KPIs), encouraging students to continuously improve their operations and customer engagement.
The course culminates in a presentation and feedback session, where students share their growth plans, reflect on their learning journey, and receive constructive feedback. By the end, students gain a well-rounded entrepreneurial toolkit, poised to navigate challenges and thrive in the UK beauty market.
In short
Business Foundations: Covers essential entrepreneurial skills for starting and managing a beauty business, including market analysis, brand building, budgeting, and financial management.
Growth & Marketing Strategies: Teaches modern approaches to customer retention, social media marketing, and operational efficiency tailored to the beauty industry.
Performance & Continuous Improvement: Emphasizes evaluating success with KPIs, refining customer experience, and setting long-term goals, culminating in a final presentation and feedback session.
Gain real-world entrepreneurial skills
Learn how to create a business plan, manage finances, build a brand, and market effectively—all skills essential to building a sustainable business in the beauty industry.
Stay competitive with modern approaches
The course emphasizes current strategies, like social media marketing, customer engagement, and operational efficiency, helping you attract and retain clients in today’s fast-evolving market.
Plan for long-term success
You’ll learn to evaluate your business performance using KPIs, adapt to changing trends, and continuously improve. This mindset and skillset will set you up for lasting success in the beauty industry, beyond just starting up.
Your Curriculum
- Starting your own health, hair, beauty business course book
- 1. Course introduction
- 2. Developing your business idea and niche
- 3. Creating a brand identity
- 4. Turning your vision into a structured plan
- 5. Marketing and social media strategies
- 6. Financial management
- 7. Legal essentials and compliance
- 8. Branding and marketing
- 9. Customer service excellence
- 10. Business growth strategies and future planning
- 11, 12. Evaluating success and planning for the future
- Course reading list
- Start your business Infographic Book 70
Sample of Week 1
Week 1: Introduction to Entrepreneurship in Hairdressing and Beauty Therapy
- Slide Deck Headings:
- What is Entrepreneurship?
- Modern Approaches in the Beauty Industry
- Opportunities and Challenges in the UK Market
- Traits of Successful Entrepreneurs
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