10. Video marketing | Argyll Business School

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Your Introduction to Digital Marketing

All audio powerpoints

1. Digital Marketing introduction
2. Digital marketing strategy and planning
3. Search engine optimisation
4. Content marketing
5. Social media marketing
6 Email marketing
7. Pay-per-click advertising
8. Influencer and affiliate marketing
9. Mobile marketing
10. Video marketing
11. Web analytics and performance management
12. Conversion rate optimisation
13. Ecommerce marketing
14. Digital advertising & Programmatic buying
15. Ethics and privacy
16. Emerging trends

Course book with case studies

Special course book

Full reading list per Week

Reading list per week

Teach online with

10. Video marketing

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